SaaS Founders: Fix How You Validate Product Ideas

Not a founder here — I come from the marketing side. But after working with enough early-stage SaaS teams, I’ve seen the same trap: they think they’re validating, but really, they’re just getting polite lies.

You know the kind:

Oh, that’s cool! Yeah, I’d use that. Sounds promising — keep me posted!

Then… silence. No signups. No usage. Just a bunch of good vibes and a false sense of progress.

That’s why The Mom Test by Rob Fitzpatrick hit home for me.

It’s a tiny book with a brutally honest message: If you ask bad questions, people will lie to you — not because they’re bad people, but because you made it easy for them to lie without even realizing it.

Polite feedback leads to wasted effort.

The Solution: Ask about past behaviors and real problems, not hypothetical futures.

Read It Before You Waste Time It’s short. No fluff. Just solid, real advice. If you’re building something — or helping someone who is — *The Mom Test* might be the most useful hour you’ll spend this month.

Read the full article here: https://medium.com/@sonuarticles74/saas-founders-fix-how-you-validate-product-ideas-a817d68213b7